AS BY DF - SPRING

And here’s another of the many collections I’ve developed with As By DF, then finished in post-production once again with Paul Morel Studios.

As always, everything begins with the design phase. However, due to NDA restrictions, I can’t share the original designs we developed over the years, so here’s an happy smile instead:

After designing, we thoroughly check the prototypes to make sure everything is good to go. Then comes the most exciting part (at least from my perspective): the shooting. The studio handled production, and as always, I worked on post. We shot this one in South America, in a tropical forest, so cool! But I definitely wouldn’t want to live there with all those 8-legged things, hehe.

And then come the e-commerce shots with all the variations and poses. Below are a few examples showing the before and after of the post-production process:

…and then the full image sets:

Here’s a preview from As by Df website where many of the assets we made come together:

And here’s the Jordan Blazer featured on The Tonight Show Starring Jimmy Fallon: